Like most folks, we here at MobiFlex believe mobile devices, in all their different forms and languages, hold a certain power that, when effectively tapped, can help businesses work and communicate more efficiently and provide a far more effective forum for engagement with end customers.

We do not believe, however, that the mobile device’s power should rest solely in the hands of specialized application developers knowledgeable in various elements of source code.

Everyone – and every business – should be able to build their own mobile apps, and we are here to help.

If you have ever stared down at that device in your hand and said, “This is pretty good, but I really wish my phone could do THIS,” than this is the place for you. The fact is, with a little work and a little help, your phone probably can do that, and you don’t need a degree in computer science to get it done. We have developed an interface-based platform that can help almost anyone build their own mobile apps without coding and at a minimal cost. Check it out and we think you will be surprised by what’s possible.

If you’d like a second opinion, read John Brandon’s recent column in Inc. Magazine titled “Can You Make Your Own App?

But the power to create your own business and personal apps also comes with a lot of questions, and that is the true reason behind this blog. How do you make the most from your new apps? How and where to publish? Native or web-based? How does one market and make money with your new app? These are the kinds of questions we will be addressing over the coming months, not to mention the more detailed technical questions that will inevitably come up.

If you’ve decided to build your own mobile apps, you’re not alone. You are part of a growing community. To that, we say “Welcome” and hope you will bookmark the Rethink Mobile Apps blog to enjoy our ongoing commentary and education on mobile app creation.